Design philosophy
Crafted with honest materials, our pieces are made to use and built to last. By harmoniously blending form, function and comfort we are committed to creating timeless pieces on the leading edge of design.
Our in-house design studio, led by our founder Tommy Hyldahl and our lead designer Kristian Sofus Hansen, embodies a blend of architectural precision and trend-forward innovation. Our design process is driven by curiosity and willingness to challenge conventional thinking, always favoring comfort and functionality from an aesthetic foundation.
At our studio, we embrace a 360-degree perspective, ensuring that each piece of furniture exudes visual appeal from every angle. The result is a sculptural, bold and sophisticated expression. In our process, we dare to blend time periods, design directions, cultures and materials to craft products that exude attitude and relevance. By combining references from design history with forward-looking perspectives, our designs often evoke a sense of familiarity, but freshly and uniquely, bridging the gap between classic and modern design.
As a Danish design company with a global reach, we draw inspiration from around the world. We are especially inspired by Japanese design principles and the Wabi Sabi philosophy, which is evident in our material compositions. We invest considerable time in adding tactility to our materials, bringing them to life in a way that resonates with our unique expression.
Designers
Our in-house design studio, led by our founder Tommy Hyldahl and our lead designer Kristian Sofus Hansen, embodies a blend of architectural precision and trend-forward innovation.
Tommy Hyldahl
For decades Tommy Hyldahl has been a part of the fashion industry, yet his profound passion for furniture design has always been present. In his design process today, he also draws parallels from his time in fashion, where he dedicates a significant amount of his time to trend forecasting. This involves keenly observing and analyzing social currents and trends across industries to understand the needs and behavior of tomorrow. All complemented by his strong intuition.
Within his design process, Tommy also seeks inspiration from different time periods. It is precisely within this fusion that his strengths and distinctive qualities shine through - his ability to meld references from design history with future perspectives in a fresh and unique manner. The 'first mover' approach entails close collaboration with production. The creation of furniture pieces often demands entirely new production methods, be it in terms of color shades, material composition or expression - not to mention a certain degree of boldness.
However, the "first out" mindset should never compromise the final product. Tommy devotes as much attention to ensuring quality as he does to the design itself. The comprehensive analysis plays an essential role in ensuring that the piece of furniture crafted will stand the test of time - both in its visual expression and quality. Throughout life, Tommy has traveled a lot across East- and Southeast Asia, finding particular inspiration in Japanese design. He embraces the Wabi Sabi philosophy, which echoes through his design expression and commitment to infusing life into materials, all while allowing time gracefully to age the furniture.
Kristian Sofus Hansen
Educated at The Royal Danish Academy of Fine Arts, Kristian Sofus Hansen draws upon his architectural background to shape his design philosophy. His creative process always begins with a focus on external form, much like the creation of buildings and a commitment to ensure that the furniture pieces exude equal beauty from all angles. Then follows an almost telescopic approach, zooming in to scrutinize every detail. He thoughtfully considers each element of his designs, ensuring that even the smallest features contribute to the overall harmony of the piece.
While Kristian draws inspiration from his Danish heritage, his work transcends conventional aesthetics by taking cues from around the world. His time as a student in Japan has left a lasting influence on his creations, which bear a distinct Japanese imprint. He continues to draw inspiration during his travels worldwide, from elements like the interplay of shadows, textured facades or historic Japanese temples. While these influences can take on various forms, it's primarily architecture that serves as the origin for Kristian's furniture designs, always resulting in sculptural expressions.
In his approach, he acknowledges that furniture is a functional element meant to enhance everyday life. Therefore, the intended use takes precedence in his design process, where every piece of furniture must justify its existence by harmonizing aesthetics, durability and comfort - but always with a twist.
Knut Bendik Humlevik
Born in 1984 in Bergen, Norway and graduated from 'The Royal Academy of Fine Arts, School of Architecture' in Copenhagen. Knut has a great interest in the entirety and dynamics of his designs and creations.
The pure use of shape in his design is an image of the traditional Scandinavian design and architecture, based on the material's natural ability. For him, design is seeing the balance in a product and trimming away all unnecessary details. Thereby only the raw design will be experienced. His thoroughness for details gives the products the highest standards of functionality and comfort. Following his contemporary artistic style and expertise, he has managed to merge his international inspiration together with the traditional merits from his Scandinavian roots.
Rune Krøjgaard
Rune Krøjgaard is born in 1980 in Herning, Denmark and graduated from 'The Royal Academy of Fine Arts, School of Architecture' in Copenhagen. His works are especially characterised by his high understanding for material and its properties. These are impressively reflected in a very unique, organic and pure use of shapes.
A deep fascination for both individual and pure lines, combined with a filigree flair for current trends, shapes the hallmark of his designs. Often, he seeks constructive solutions from heavy industry and adapts them onto relevant products.
Nicolaj Nøddesbo
Nicolaj Nøddesbo is a Danish designer from the Aarhus School of Architecture. Nicolaj has developed truly iconic pieces including innovative light solutions and timeless novelties in the accessories department. Nicolaj strives to create functional design with personality and character, focusing on materiality and tactility creating minimalistic and sculptural designs.